With the support of corporate, celebrity, and university volunteers, JUCCCE and our lighting partners GE and Philips Lighting donated 130,000 compact fluorescent light bulbs (CFL) to 8 cities in China to replace existing incandescent light bulbs. In addition, our project influenced the replacement of 4 million incandescent light bulbs in Shanghai and Beijing. As a result, we sparked a change which will reduce energy consumption for years to come.
Moving Toward More Energy Efficient Lighting
Although we originally planned to distribute 10 million CFLs, we had to change plans when the price of carbon emissions trading certificates fell dramatically. Instead, we distributed 130,000 CFLs to 8 cities across China. Quantitatively, this was a far cry from our initial goal, but this challenged us to branch out and impact the community in other ways. As a result, we focused on motivating the local communities to take action.
Through the massive media blitz that was associated with our original plan, we instigated a campaign in Shanghai and Beijing where an additional 4 million fluorescent light bulbs were distributed. We viewed this project as a success because we helped move the needle in terms of usage of compact fluorescent light bulbs in China. In fact, China is now a leader in LED innovation.
CFLs DISTRIBUTED BY JUCCCE
CITIES ACROSS CHINA RECEIVED CFLs
ADDITIONAL CFLs DISTRIBUTED BY SHANGHAI AND BEIJING GOVERNMENTS
Check out the video below of renowned Chinese actress Li Bingbing promoting JUCCCE and our Energy Efficient Lighting project!
Special thanks to JUCCCE Executive-in-Residence O Koo for leading the way.
Thank you to Frog Design, supermodel Du Juan, actress Li Bingbing, L'Oreal Yue Sai, Citigroup and Stanford University volunteers for contributing to our student and community trainings.
Above all, thanks to GE and Phillips Lighting for providing the CFLs.